Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night (2/28/17):
[EDITOR'S NOTE: Due to the nature of live events, Fast Nationals for ABC, CBS, FOX and NBC are approximate.]
NBC (8.665 million viewers, #1; adults 18-49: 2.0, #1) was the top draw on a distrupted Tuesday with its mix of "The Voice" (11.279 million viewers, #1; adults 18-49: 2.6, #1), "NBC News Special" (8.267 million viewers, #3; adults 18-49: 2.0, #2) and a repeat "The Wall" (4.630 million viewers, #6; adults 18-49: 1.1, #T5).
ABC (4.446 million viewers, #3; adults 18-49: 1.1, #2) then was the silver draw with new episodes of "Fresh Off the Boat" (4.561 million viewers, #7; adults 18-49: 1.2, #T3), "The Real O'Neals" (3.580 million viewers, #9; adults 18-49: 1.1, #T5), "ABC News Special" (5.137 million viewers, #5; adults 18-49: 1.2, #T3) and a repeat "American Housewife" (3.122 million viewers, #10; adults 18-49: 0.7, #13).
Next up was CBS (6.827 million viewers, #2; adults 18-49: 0.9, #T3) and a repeat "NCIS" (8.673 million viewers, #2; adults 18-49: 0.9, #T9) alongside "CBS News Special" (6.593 million viewers, #4; adults 18-49: 1.0, #8) and a second run "Kevin Can Wait" (3.841 million viewers, #8; adults 18-49: 0.5, #14).
Meanwhile, FOX (2.546 million viewers, #4; adults 18-49: 0.9, #T3) offered up new episodes of "New Girl" (2.244 million viewers, #14; adults 18-49: 0.9, #T9) and "The Mick" (2.489 million viewers, #13; adults 18-49: 0.9, #T9) plus "FOX News Special" (2.726 million viewers, #12; adults 18-49: 0.8, #12).
And finally, a new "The Flash" (2.790 million viewers, #11; adults 18-49: 1.1, #T5) and an encore of "Riverdale" (0.921 million viewers, #15; adults 18-49: 0.3, #15) closed out the night on The CW (1.855 million viewers, #5; adults 18-49: 0.7, #5).
Week-to-week changes (adults 18-49):
+22.22% - The Real O'Neals
+10.00% - The Flash
+9.09% - Fresh Off the Boat
0.00% - The Mick
-10.00% - New Girl
Year-to-year changes (adults 18-49):
+266.67% - The Flash (vs. The World Dog Awards (Repeat))
+37.50% - The Real O'Neals (vs. The Muppets)
+33.33% - Fresh Off the Boat (vs. The Muppets)
+12.50% - The Mick (vs. Grandfathered)
-13.33% - The Voice
-18.18% - New Girl
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.2/6; "Late Show with Stephen Colbert," 2.7/7; and ABC's "Jimmy Kimmel Live," 1.9/5.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.7/4; "Late Show," 0.5/3; and "Jimmy Kimmel Live," 0.5/3.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/5 in metered-market households) beat CBS's "Late Late Show" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.3/2).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/1/16):
NBC (10.150 million viewers, #2; adults 18-49: 2.5, #1) was the demo champ on Tuesday with night two of "The Voice" (12.357 million viewers, #2; adults 18-49: 3.0, #1) season premiere followed by "Decision 2016: Super Tuesday" (5.738 million viewers, #4; adults 18-49: 1.5, #4).
CBS (10.561 million viewers, #1; adults 18-49: 1.5, #2) then claimed the silver with originals from "NCIS" (15.181 million viewers, #1; adults 18-49: 2.0, #2) and "NCIS: New Orleans" (11.465 million viewers, #3; adults 18-49: 1.6, #3) plus "CBS News: Campaign 2016" (5.038 million viewers, #5; adults 18-49: 0.8, #T7).
Next up was FOX (2.057 million viewers, #4; adults 18-49: 0.8, #3) and its lineup of "New Girl" (2.635 million viewers, #7; adults 18-49: 1.1, #5), "Grandfathered" (2.069 million viewers, #11; adults 18-49: 0.8, #T7), "Brooklyn Nine-Nine" (1.879 million viewers, #12; adults 18-49: 0.8, #T7) and "The Grinder" (1.646 million viewers, #13; adults 18-49: 0.6, #T12).
Meanwhile, ABC (2.489 million viewers, #3; adults 18-49: 0.7, #4) offered up a new "The Muppets" (3.133 million viewers, #6; adults 18-49: 0.9, #6), the season finales of "The Muppets" (2.362 million viewers, #9; adults 18-49: 0.8, #T7) and "Marvel's Agent Carter" (2.375 million viewers, #8; adults 18-49: 0.7, #11) plus "ABC News Super Tuesday Election Special" (2.345 million viewers, #10; adults 18-49: 0.6, #T12).
And finally, an encore of "The World Dog Awards" (1.018 million viewers, #14; adults 18-49: 0.3, #14) on The CW (1.018 million viewers, #5; adults 18-49: 0.3, #5) closed out the night.
Week-to-week changes (adults 18-49):
0.00% - The Muppets
0.00% - Grandfathered
0.00% - The Grinder
-8.33% - New Girl
-11.11% - NCIS: New Orleans
-11.11% - Brooklyn Nine-Nine
-12.50% - Marvel's Agent Carter
-16.67% - NCIS
Year-to-year changes (adults 18-49):
+66.67% - NCIS (vs. NCIS (Repeat))
+60.00% - NCIS: New Orleans (vs. NCIS: New Orleans (Repeat))
-11.11% - CBS News: Campaign 2016 (vs. Person of Interest (Repeat))
-21.43% - New Girl (vs. Hell's Kitchen)
-26.83% - The Voice
-31.82% - Decision 2016: Super Tuesday (vs. Chicago Fire)
-33.33% - The Muppets - 8:30 (vs. Repeat After Me)
-38.46% - Brooklyn Nine-Nine (vs. New Girl)
-40.00% - ABC News Super Tuesday Election Special (vs. Forever)
-40.00% - The Grinder (vs. The Mindy Project)
-42.86% - Grandfathered (vs. Hell's Kitchen)
-47.06% - The Muppets - 8:00 (vs. Fresh Off the Boat)
-56.25% - Marvel's Agent Carter (vs. Marvel's Agents of SHIELD)
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.5/6; "Late Show with Stephen Colbert," 1.8/5; and ABC's "Jimmy Kimmel Live," 1.5/4.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.9/5; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.4/2.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.0/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.4/5 in metered-market households) beat CBS's "Late Late Show" (1.0/3). In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.3/2).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
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