or


[07/24/15 - 08:28 AM]
ABC's "Rookie Blue" Grows 14% to Earn a New Season High in Adults 18-49
ABC spins the numbers for Thursday, July 23.
[via press release from ABC]

ABC's Rookie Blue Builds 14% to a Season High in AD18-49

The Astronaut Wives Club (8-9pm - 3.8 million and 0.6/3 in AD18-49): ABC freshman drama The Astronaut Wives Club (3.8 million) took 2nd in the 8 o'clock hour among Total Viewers, outdrawing NBC's Food Fighters by 9% (3.5 million) and Fox's Boom! by 73% (2.2 million).

· In the most recent round of Live + 7 Day numbers (for 7/2/15), The Astronaut Wives Club surged +57% over its L+SD Adult 18-49 rating.

Mistresses (9-10pm - 2.9 million and 0.7/3 in AD18-49): At 9pm, ABC's Mistresses held steady with its week-ago Fast Affiliate Adult 18-49 rating (0.7/3 vs. 0.8/3), which adjusted up 1-tenth in the Nationals.

· Mistresses continued to deliver increasing playback gains in the most recent round of L+7 data, spiking +100% in week 3 among Adults 18-49 over its L+SD rating, compared to +71% for the prior week and +56% for its season premiere.

Rookie Blue (10-11pm - 3.8 million and 0.8/3 in AD18-49): Building on its lead-in at 10pm, ABC's Rookie Blue grew week to week in Total Viewers (+3% - 3.8 million vs. 3.7 million) and Adults 18-49 (+14% - 0.8/3 vs. 0.7/3), hitting a season high with young adults.

· Last week's episode of Rookie Blue (on 7/16/15) scored its biggest-ever Live + 3 playback increase among Adults 18-49, spiking +71% over its L+SD rating. In fact, the ABC drama increased its playback growth for the 2nd consecutive week (+43% to +57% to +71%). With last Thursday's telecast (+71%) and this season's premiere (+67%), Rookie Blue has delivered its two largest-ever L+3 lifts in just the last 4 weeks.

Quick Take for Thursday, July 23, 2015 (Fast Affiliate Live + Same Day Ratings)

ABC's "The Astronaut Wives Club" Takes 2nd in Viewers at 8pm

"Mistresses" Delivers Increasing TV Playback Gains, Doubling its Rating in L+7

ABC's "Rookie Blue" Grows 14% to Earn a New Season High in Adults 18-49

Thursday (07/23/15) - ABC Total Viewer and Adult 18-49 Projections

"AWC": Live + 3 = 5.6 million/0.9 rating and Live + 7 = 6.1 million/1.0 rating

"Mistresses": Live + 3 = 4.5 million/1.1 rating and Live + 7 = 4.8 million/1.1 rating

"Rookie Blue": Live + 3 = 5.4 million/1.1 rating and Live + 7 = 5.7 million/1.2 rating

Live + Same Day Results:

"The Astronaut Wives Club" (8:00-9:00 p.m. - 3.8 million and 0.6/3 in AD18-49):

ABC freshman drama "The Astronaut Wives Club" (3.8 million) took 2nd in the 8 o'clock hour among Total Viewers, outdrawing NBC's "Food Fighters" by 9% (3.5 million) and Fox's "Boom!" by 73% (2.2 million).

· In the most recent round of Live + 7 Day numbers (for 7/2/15), "The Astronaut Wives Club" surged +57% over its L+SD Adult 18-49 rating.

"Mistresses" (9:00-10:00 p.m. - 2.9 million and 0.7/3 in AD18-49):

At 9:00 p.m., ABC's "Mistresses" held steady with its week-ago Fast Affiliate Adult 18-49 rating (0.7/3 vs. 0.8/3), which adjusted up 1-tenth in the Nationals.

· "Mistresses" continued to deliver increasing playback gains in the most recent round of L+7 data, spiking +100% in week 3 among Adults 18-49 over its L+SD rating, compared to +71% for the prior week and +56% for its season premiere.

"Rookie Blue" (10:00-11:00 p.m. - 3.8 million and 0.8/3 in AD18-49):

Building on its lead-in at 10:00 p.m., ABC's "Rookie Blue" grew week to week in Total Viewers (+3% - 3.8 million vs. 3.7 million) and Adults 18-49 (+14% - 0.8/3 vs. 0.7/3), hitting a new season high with young adults.

· Last week's episode of "Rookie Blue" (on 7/16/15) scored its biggest-ever Live + 3 playback increase among Adults 18-49, spiking +71% over its L+SD rating. In fact, the ABC drama increased its playback growth for the 2nd consecutive week (+43% to +57% to +71%). With last Thursday's telecast (+71%) and this season's premiere (+67%), "Rookie Blue" has delivered its two largest-ever L+3 lifts in just the last 4 weeks.

A note about DVR penetration: DVR penetration in the Nielsen sample is currently at 49% in U.S. TV Homes. More viewers are watching shows on their own timetables, which are increasingly not reflected in the overnight Live + Same Day numbers. As a result, the Live + 7 Day ratings are the most accurate measure to gauge the size of the TV audience.

Projections Rationale:

Lifts vs. L+SD are based on the 2014-15 season for premiere telecast or an average for originals (excluding the premiere). Returning shows: Profile based on same show (either premiere or averages for originals). New Series: Based on similar series.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 7/23/15.





  [july 2015]  
S
M
T
W
T
F
S
   


· ASTRONAUT WIVES CLUB, THE (ABC)
· BOOM! (FOX)
· FOOD FIGHTERS (NBC)
· MISTRESSES (ABC)
· ROOKIE BLUE (ABC)




most recent ratings | view all posts
[05/07/24 - 09:44 AM]
Netflix Top 10 Week of Apr. 29: "Baby Reindeer" Holds Strong; "Heeramandi" Breaks Records; Katt Williams and Tom Brady Live Events Bring the Laughs
"Katt Williams: Woke Foke" had viewers nationwide (and beyond) on his side, taking fourth place (4M views), and "The Roast of Tom Brady" took sixth place (2M views).
[05/06/24 - 10:36 AM]
ABC Thursday Dramas Dominate as "9-1-1," "Grey's Anatomy" and "Station 19" Deliver Stellar Multiplatform Audiences for Season Premieres
The "9-1-1" season debut also marked ABC's top MP+35 premiere in Total Viewers for the 2023-2024 season to date.

[05/06/24 - 10:02 AM]
A Record-Setting Month! ESPN Earns Its Highest April Prime Time Audience on Record, Averaging 2.1 Million Viewers Each Night
In the same month, ESPN's total day audience was its highest in 12 years, dating back to 2012, as ESPN averaged 781,000 viewers in any given hour.
[05/05/24 - 02:06 PM]
NBC and Peacock Deliver Most Watched "Run for the Roses" Since 1989, as Mystik Dan Wins in Thrilling Photo Finish in 150th Kentucky Derby
Viewership peaked at 20.1 million viewers from 7-7:15 p.m. ET, as Mystik Dan edged second-place Sierra Leone and third-place Forever Young in the Kentucky Derby's first three-horse photo finish since 1947.

[05/02/24 - 03:45 PM]
"American Idol" Is the No. 1 Entertainment Program of the Night in Adults 18-49 for Second Week of Live Coast-to-Coast Telecasts
The show reached season highs in week 2 of live, coast-to-coast telecasts in Total Viewers (5.31 million) and Adults 18-49 (0.64 rating) on Sunday night with its strongest numbers since last season's finale.
[05/02/24 - 09:31 AM]
"Knuckles" Knocks Out New Global Records with Paramount+ Debut
In addition to its overall record, the series marks Paramount+'s most-watched kids-and-family title ever.
[05/02/24 - 08:39 AM]
456 Billion Minutes of CBS Programming Watched in the First Four Months of 2024
This is +30% higher than the total time spent with Netflix originals and +231% higher than with originals on all other streaming competitors combined.
[05/02/24 - 08:36 AM]
CBS to Win the 2023-2024 Season for 16th Straight Year; Breaking TV's Longest Winning Streak on Record
This breaks broadcast television's longest winning streak on record, also previously held by CBS, from 1955-1970.

[04/30/24 - 01:01 PM]
"Nightline" Ranks No. 1 in All Key Target Demos vs. NBC and CBS
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers (916,000 vs. 914,000), posting its largest overall audience in 3 years.
[04/30/24 - 09:31 AM]
Netflix Top 10 Week of Apr. 22: "Baby Reindeer" and "Rebel Moon - Part Two: The Scargiver" Hold Onto the Top Spots
"Dead Boy Detectives," the new supernatural detective series, debuted in second place with 3.1M views.
[04/25/24 - 10:37 AM]
ABC's "Will Trent" Continues Momentum as Series Logs Highest Total Viewer Audience to Date and Highest Adults 18-49 Rating in Over a Year
After 35 days of viewing on ABC, Hulu and digital platforms, "Will Trent" continues its ratings climb in episode three of season two, growing to 11.23 million Total Viewers and marking its highest multiplatform telecast to date.

[04/23/24 - 03:01 PM]
"Tamron Hall" Grows Week to Week in Women 18-49 Hitting 6-Week High and Ranking No. 2 Among All Syndicated Talk Shows
In addition, "Tamron Hall" turned in increases for the same week last year in Households and Women 18-49.

[04/23/24 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Up Week-to-Week in Adults 18-49
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers (916,000 vs. 913,000), posting its largest overall audience in 3 years - since the 2020-2021 season.
[04/23/24 - 11:22 AM]
Viewership for April 21 Edition of ESPN "Sunday Night Baseball" - Texas Rangers vs. Atlanta Braves - Up 24 Percent From Last Year
The reigning World Series Champion Texas Rangers 6-4 victory over the Atlanta Braves averaged 1,623,000 viewers, up from 1,309,000 viewers for last New York Mets vs. San Francisco Giants game.

[04/23/24 - 11:04 AM]
Netflix Top 10 Week of Apr. 15: "Rebel Moon - Part Two: The Scargiver" Debuts at #1; "Baby Reindeer" Rises to the Top
List mainstays included "3 Body Problem," which spent its fifth week on the list in third place (3.2M views), and Guy Ritchie's aristocratic gangster series "The Gentlemen," which spent its seventh week on the list in sixth place (2.9M views).