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[02/24/15 - 08:55 AM]
NBC Wins Monday in 18-49 and Total Viewers, As "The Voice" Delivers Its Most-Watched Monday Telecast Since March 10, 2014
NBC spins the numbers for Monday, February 23.
[via press release from NBC]

'VOICE' IS UP +21% VS. FALL FINALE, 'NIGHT SHIFT' RETURNS +36% VS. ITS SEASON-ONE FINALE

'THE VOICE' DOMINATES MONDAY, IS THE #1 SHOW OF THE NIGHT ON THE BIG 4 BY A +48% MARGIN IN 18-49, +29% IN TOTAL VIEWERS

NBC WINS MONDAY IN 18-49 AND TOTAL VIEWERS, AS "THE VOICE" DELIVERS ITS MOST-WATCHED MONDAY TELECAST SINCE MARCH 10, 2014

Monday Primetime Results:

· "The Voice" (4.0/11 in 18-49, 13.6 million viewers overall from 8-10 p.m. ET) returned up +21% versus its fall finale in 18-49 (4.0 vs. 3.3 from 9-11 p.m. on Tuesday, Dec. 16, 2014) and up +6% in total viewers (13.612 million vs. 12.880 million). "The Voice" is virtually matching its prior premiere last fall in 18-49 (4.0 vs. 4.1 from 8-10 on Monday, Sept. 22, 2014) and is up +3% in total viewers (13.612 million vs. 13.240 million) and is running within 15% of its premiere last winter in 18-49 (4.0 vs. 4.7 from 8-10 on Monday, Feb. 24, 2014).

· "The Voice" is the #1 show of the night on the Big 4 in 18-49 by a +48% margin (4.0 vs. 2.7 for the #2 show, ABC's "Bachelor") and by a +29% advantage in total viewers (13.612 million vs. 10.520 million for the #2 show, CBS's "Scorpion").

· In total viewers, "The Voice" delivered the show's top Monday result since March 10, 2014 (13.789 million).

· "The Voice" will add significant audience with time-shifted viewing -- first-run editions of Monday's "Voice" this season have grown by +25% in L+7 vs. L+SD in 18-49 rating (from a 3.35 to a 4.20) and more than 2.1 million viewers overall (11.9 million to 14.1 million). L+7 ESTIMATES: 5.1 in 18-49, 16.6 million viewers overall.

· The second season debut of "The Night Shift" (1.5/4 in 18-49, 5.5 million viewers overall from 10-11 p.m. ET) returned up +36% versus its season-one finale (1.5 vs. 1.1 from 10-11 p.m. on Tuesday, July 15, 2014) to tie its #2 rating to date in 18-49.

· "The Night Shift" retained 94% of its series premiere and highest rating to date (1.5 vs. 1.6 from 10-11 p.m. on Tuesday, May 27, 2014).

· Last night's "Night Shift" is running within 0.2 of a point of the time-period lead among ABC, CBS and NBC in adults 18-49 and is tied for #1 among those nets in women 18-34 (with a 1.4 rating). "The Night Shift" scored NBC's top 18-49 and total-viewer results in the slot since Dec. 15.

· "The Night Shift" will grow significantly in L+7, having increased by +40% last summer going from L+SD to L+7 in 18-49 (from a 1.36 rating to a 1.90) and more than 1.9 million viewers overall (from 6.6 million to 8.5 million). L+7 ESTIMATES: 2.0 in 18-49, 7.4 million viewers overall.

Projected "Live Plus Three Day" and "Live Plus Seven Day" Results:

Adult 18-49 Rating
Show... L+SD... L+3... L+7
The Voice... 4.0... 5.0... 5.1
The Night Shift... 1.5... 1.9... 2.0

Persons 2+ (Total Viewers)
Show... L+SD... L+3... L+7
The Voice... 13.6 million... 16.1 million... 16.6 million
The Night Shift ... 5.5 million... 7.0 million... 7.4 million

In Late-Night Metered Markets Monday Night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 3.0/8; CBS's "Late Show with David Letterman," 2.4/6; and ABC's "Jimmy Kimmel Live," 2.3/6.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.2/6; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.8/4.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.4/5 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/5 in metered-market households) beat CBS's "Late Late Show" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.2/1).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated. Season-to-date averages are "most current," "live plus seven days" for all but the most recent two weeks, which are still L+SD.





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· BACHELOR, THE (ABC)
· NIGHT SHIFT, THE (NBC)
· SCORPION (CBS)
· VOICE, THE (NBC)




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