or


[12/18/12 - 10:15 AM]
Hallmark Channel's "12 New Movies of Christmas" Bring Holiday Cheer to More Than 21.1 Million Unduplicated Viewers
The Hallmark Channel spins the numbers for Saturday, December 15.
[via press release from The Hallmark Channel]

THE HEART OF CHRISTMAS BELONGS TO HALLMARK CHANNEL; NETWORK'S "12 NEW MOVIES OF CHRISTMAS" BRING HOLIDAY CHEER TO MORE THAN 21.1 MILLION UNDUPLICATED VIEWERS

"Baby's First Christmas", The 12th And Final New Original Movie Of The Year, Is The #1 Cable Program of Saturday And #1 Cable Movie of the Week, Delivering a 2.8 HH RTG

Hallmark Channel wraps up its "Countdown to Christmas" original holiday movies on a high note, claiming the #1 Saturday cable movie for the seventh consecutive week. Launched Saturday, November 3, the 12 original movie premieres averaged a 2.6 household rating and have reached more than 21.1 million unduplicated viewers. These new original holiday premieres elevated Hallmark Channel to average a 2.3 household rating for weekend prime time, ranking #1 in household rating and #1 in W25-54 rating from November 3 to December 16.

During holiday 2012, 5 of Hallmark Channel's 12 new original holiday movies ranked as the #1 cable program of the day including:

- "Baby's First Christmas" (Saturday, December 15) 2.8 HH RTG

- "Help for the Holidays" (Sunday, December 9) 3.0 HH RTG

- "A Bride for Christmas" (Saturday, December 1) 3.0 HH RTG

- "Naughty or Nice" (Saturday, November 24) 2.6 HH RTG

- "Matchmaker Santa" (Saturday, November 17) 3.0 HH RTG

Hallmark Channel's 2012 holiday programming has attracted 56.3 million viewers overall to-date. "Countdown to Christmas" will culminate on January 2 with the 124th Tournament of Roses Parade.

The recent Saturday, December 15 premiere of "Baby's First Christmas" garnered a 2.8 household rating with 4.7 million unduplicated viewers. "Baby's First Christmas" was the #1 program on all of cable for the day in addition to the #1 cable movie of the week, making the film Hallmark Channel's 5th highest original movie of the year among households and total viewers. Among W25-54 rating, "Baby's First Christmas" was the #1 cable telecast for the Saturday as well as the #3 movie of the week. In the 8p-10p time period, the film ranked in the top 10 for key demo ratings, including #1 in HH (2.8 rtg), W25-54 (1.3 rtg), and P2+ (1.4 rtg). "Baby's First Christmas also placed #1 in HH (2,443,000), W25-54 (597,000) and P2+ (3,174,000) delivery. The original holiday film propelled Hallmark Channel to be the #1 cable network in prime time for Saturday among households and W25-54 (2.4 HH rtg and 1.2 W25-54 rtg) and the #1 cable network for the day among W25-54 (.7 rtg).

In "Baby's First Christmas", Kyle Lockwood (Van Dien) and Jenna Ford (Wilson), feuding colleagues who could not be more different, are thrown together after their siblings fall in love and they are forced to get along in time for their nephew's birth on Christmas day. In the midst of all the Christmas Eve chaos, Jenna and Kyle find there is a romantic spark between them. However, when Jenna discovers Kyle's law firm represents the company taking over the family's home, Kyle needs a Christmas miracle to right all wrongs. Stars Casper Van Dien and Rachel Wilson. "Baby's First Christmas" stars Casper Van Dien ("Shiver") and Rachel Wilson ("Saw III").

Source: The Nielsen Company, December 10 - 16

ABOUT HALLMARK CHANNEL

Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming available in high definition (HD) and standard definition (SD) to a national audience of nearly 87 million subscribers. Hallmark Channel is the nation's leading destination for quality family programming with an ambitious slate of original TV movies and specials, as well as some of television's most beloved sitcoms and series, including The Golden Girls, Frasier, Little House on the Prairie, and The Waltons. The channel is also home to a diverse range of lifestyle programming, including the newly-launched Home & Family, a daily two-hour live show shot in a fully functional house located on the Universal Studios lot and Marie, a one-hour talk show hosted by iconic entertainer, Marie Osmond. Hallmark Channel's sibling network, Hallmark Movie Channel, also available in HD and SD, focuses on family-friendly movies with a mix of classic theatrical films, presentations from the acclaimed Hallmark Hall of Fame library, original Hallmark Channel movies, and special events.

Hallmark Channel on Social Media: Facebook, Twitter (Join the conversation at #HeartofTV), Pinterest, GetGlue, YouTube





  [december 2012]  
S
M
T
W
T
F
S
      


· BABY'S FIRST CHRISTMAS (HALLMARK)
· BRIDE FOR CHRISTMAS, A (HALLMARK)
· HELP FOR THE HOLIDAYS (HALLMARK)
· MATCHMAKER SANTA (HALLMARK)
· NAUGHTY OR NICE (HALLMARK)




most recent ratings | view all posts
[05/15/24 - 03:26 PM]
Indiana Fever at Connecticut Sun Most-Watched WNBA Game on ESPN Platforms Ever
The game peaked at 2.3 million viewers in the 7:45 p.m. - 7:59 p.m. window.
[05/14/24 - 02:08 PM]
Netflix Top 10 Week of May 6: "The Roast of Tom Brady" Rises to #1
The special claimed the #1 spot on the English TV List, racking up 13.8M views.

[05/13/24 - 09:08 AM]
CBS Wins Sunday Night with #1 Show "Tracker" Amassing 7.03M Viewers, Beating the Combined Competion in the 9PM Hour
CBS won every half hour last night.

[05/07/24 - 09:44 AM]
Netflix Top 10 Week of Apr. 29: "Baby Reindeer" Holds Strong; "Heeramandi" Breaks Records; Katt Williams and Tom Brady Live Events Bring the Laughs
"Katt Williams: Woke Foke" had viewers nationwide (and beyond) on his side, taking fourth place (4M views), and "The Roast of Tom Brady" took sixth place (2M views).
[05/06/24 - 10:36 AM]
ABC Thursday Dramas Dominate as "9-1-1," "Grey's Anatomy" and "Station 19" Deliver Stellar Multiplatform Audiences for Season Premieres
The "9-1-1" season debut also marked ABC's top MP+35 premiere in Total Viewers for the 2023-2024 season to date.

[05/06/24 - 10:02 AM]
A Record-Setting Month! ESPN Earns Its Highest April Prime Time Audience on Record, Averaging 2.1 Million Viewers Each Night
In the same month, ESPN's total day audience was its highest in 12 years, dating back to 2012, as ESPN averaged 781,000 viewers in any given hour.
[05/05/24 - 02:06 PM]
NBC and Peacock Deliver Most Watched "Run for the Roses" Since 1989, as Mystik Dan Wins in Thrilling Photo Finish in 150th Kentucky Derby
Viewership peaked at 20.1 million viewers from 7-7:15 p.m. ET, as Mystik Dan edged second-place Sierra Leone and third-place Forever Young in the Kentucky Derby's first three-horse photo finish since 1947.

[05/02/24 - 03:45 PM]
"American Idol" Is the No. 1 Entertainment Program of the Night in Adults 18-49 for Second Week of Live Coast-to-Coast Telecasts
The show reached season highs in week 2 of live, coast-to-coast telecasts in Total Viewers (5.31 million) and Adults 18-49 (0.64 rating) on Sunday night with its strongest numbers since last season's finale.
[05/02/24 - 09:31 AM]
"Knuckles" Knocks Out New Global Records with Paramount+ Debut
In addition to its overall record, the series marks Paramount+'s most-watched kids-and-family title ever.
[05/02/24 - 08:39 AM]
456 Billion Minutes of CBS Programming Watched in the First Four Months of 2024
This is +30% higher than the total time spent with Netflix originals and +231% higher than with originals on all other streaming competitors combined.
[05/02/24 - 08:36 AM]
CBS to Win the 2023-2024 Season for 16th Straight Year; Breaking TV's Longest Winning Streak on Record
This breaks broadcast television's longest winning streak on record, also previously held by CBS, from 1955-1970.

[04/30/24 - 01:01 PM]
"Nightline" Ranks No. 1 in All Key Target Demos vs. NBC and CBS
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers (916,000 vs. 914,000), posting its largest overall audience in 3 years.
[04/30/24 - 09:31 AM]
Netflix Top 10 Week of Apr. 22: "Baby Reindeer" and "Rebel Moon - Part Two: The Scargiver" Hold Onto the Top Spots
"Dead Boy Detectives," the new supernatural detective series, debuted in second place with 3.1M views.
[04/25/24 - 10:37 AM]
ABC's "Will Trent" Continues Momentum as Series Logs Highest Total Viewer Audience to Date and Highest Adults 18-49 Rating in Over a Year
After 35 days of viewing on ABC, Hulu and digital platforms, "Will Trent" continues its ratings climb in episode three of season two, growing to 11.23 million Total Viewers and marking its highest multiplatform telecast to date.

[04/23/24 - 03:01 PM]
"Tamron Hall" Grows Week to Week in Women 18-49 Hitting 6-Week High and Ranking No. 2 Among All Syndicated Talk Shows
In addition, "Tamron Hall" turned in increases for the same week last year in Households and Women 18-49.