or


[07/25/08 - 03:11 PM]
Flashpoint, in Its New Time Period, Places First in Viewers and Key Demographics
CBS spins the numbers for Thursday, July 24.
[via press release from CBS]

"FLASHPOINT," IN ITS NEW TIME PERIOD, PLACES FIRST IN VIEWERS AND KEY DEMOGRAPHICS

"Flashpoint" Up in Key Demographics Versus its Last Friday Broadcast and Out Delivers Last Week's Performance in the Time Period

New Drama Has Now Won its Time Periods in all Three Broadcasts

FLASHPOINT, broadcast for the first time in its Thursday (10:00-11:00 PM) time period, placed first in viewers, adults 18-49 and adults 25-54, according to preliminary Nielsen live plus same ratings for July 24.

FLASHPOINT won its time period in households (4.5/08), viewers (6.73m), adults 25-54 (2.2/06) and adults 18-49 (1.7/05). Compared to last week's Friday broadcast, FLASHPOINT was up +5% in adults 25-54 (2.1/06) and +13% in adults 18-49 (from 1.5/05).

FLASHPOINT out delivered the week-ago time period by +26% in viewers, +10% in adults 25-54, +6% in adults 18-49 and +38% in adults 18-34.

Updated ratings will be available this afternoon.

[EDITOR'S NOTE: What follows is the afternoon update with the final national Nielsen ratings.]

"FLASHPOINT," IN ITS NEW TIME PERIOD, PLACES FIRST IN VIEWERS AND KEY DEMOGRAPHICS

"Flashpoint" Up in Key Demographics Versus its Last Friday Broadcast and Out Delivers Last Week's Performance in the Time Period

New Drama Has Now Won its Time Periods in all Three Broadcasts

FLASHPOINT, broadcast for the first time in its Thursday (10:00-11:00 PM) time period, placed first in viewers, adults 18-49 and adults 25-54 and adults 18-34, according to updated Nielsen live plus same ratings for July 24.

FLASHPOINT won its time period in households (4.5/08), viewers (6.70m), adults 25-54 (2.2/06), adults 18-49 (1.7/05) and adults 18-34 (1.1/04). Compared to last week's Friday broadcast, FLASHPOINT was up +5% in adults 25-54 (2.1/06), +13% in adults 18-49 (from 1.5/05) and +22% in adults 18-34 (from 0.9/04).

FLASHPOINT out delivered the week-ago time period by +26% in viewers, +10% in adults 25-54, +6% in adults 18-49 and +38% in adults 18-34.





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